Susan McGalla is an executive consultant serving Pittsburgh, Pennsylvania as CEO of the American Outfitter’s Inc., and Wet Seal Inc. McGalla is a board member of HFF, Inc., a publically traded organization that offers commercial services with real estate. She has a Bachelor’s degree in business and marketing from Mount Union College. She is also a board member at Magee Women’s Hospital Research Institute and Foundation, as well as a former trustee of the University of Pittsburg, including the fact she was a former director of the Allegheny Conference on Community Development. She started her career at Joseph Horne Company where she worked in marketing as a manager as well.
She then became President and Chief Merchandising Officer, for the American Eagle Outfitters in 1994, overseeing the launch of American Eagle’s aerie and 77kids brands. In January 2009, McGalla left American Eagle in order to become a private consultant for the retail and financial investing industries, respectively. She became a board member of HFF, Inc. by October 1999. She started working full time at Wet Seal, besides, in August 2011 but was let go in July 2012 because of declining sales. She grew up in East Liverpool, Ohio, raised alongside her brothers, and her father was a football coach.
When she left Wet Seal, she set up P3 Executive Consultant, of which she is the founder. She provides insightful knowledge on fashion, from her previous experience as a manager in the field. P3 offers advisory service and knowledge to the financial and Wall Street Community, to those such as buy-side and sell-side analysts as well as investment fund managers. Her services include branding, marketing, product merchandise, as well as omni-channel execution for strategy, talent management and more. She knows how to reinvent and grow brands. Susan McGalla is who you want to ask for advice when it comes to marketing for your business.