Omar Yunes, the franchisee of Japanese company Sushi Itto, won acclaim for his country Mexico by winning the best franchisee of the year competition, that was held on December 5, 2016, in Florence, Italy. He won it for his sterling contributions to the Sushi Itto brand.
Becoming a franchisee at a very young 21 years, Yunes grew the franchise of the Japanese food company to 13 units spread across Mexico City, Puebla, and Veracruz. That is as much as 10% of the total number of franchisee units that Itto has.
The modest man that Yunes is, he attributes his achievement to the hard work put in by the 400 employees who work at the 13 units. That the competition was well contested is borne out by the fact that there were representatives from 34 countries that included Portugal, Hungary, France, Brazil, Italy, Argentina and of course his native Mexico.
Yunes won on account of his ability to grow the franchising-franchisee relationship. That apart he was able to achieve a better management of the information and the implementation of the control boards that helped in having a fair idea of every unit’s measurement.
The Sushi Itto management is very proud of their premier franchisee’s achievement and felt that it went a long way in furthering their company’s core philosophy of offering their customers the best service coupled with great flavor and hospitality.
This award has shown a light on the Mexican franchise segment transforming its image from a largely regional player to one that conforms to the best international standards. It is heartening that someone like Yunes who started so young with hardly any prior experience of running an international franchise business to international standards.
It proves that as long as you are willing to work hard and ready to learn the intricacies of a business, there is no limit to how much you can achieve. He sure is a great source of inspiration to the youth of Mexico to try their hand at entrepreneurship and become world beaters. There is no doubt about the fact that there must be many more Yunes waiting to be discovered among the youth of Mexico.