José Henrique Borghi Driving Brazilian Businesses to Great Success Through His Advertising Agency

Advertising plays a very important role in any business activity. With the technological advancement taking place in the business word today, a lot of business owners are resulting to DIY methods of advertising. Since this helps saves the business money, in the end, they do not help a business realize its objectives as effective advertising agencies do.

One of the most effective advertisement agencies we have today is Mullen Lowe agency. It is a creation of José Henrique Borghi and his partner Erh Ray as BorghiErh. After working for a number of marketing agencies, José Borghi decided to venture out on his own with the aim to serve better his clients. Thanks to their industriousness and zeal, BorghiErh managed to gain a lot of success that led to its successful sale to Borghi Lowe in 2006. That was not all. The company continued with its upward trend and attracted international investors. After the successful merger of the ad agency with Lowe & Partners, the agency changed its name to Mullen Lowe agency.

The different success stories of Mullen Lowe Agency are greatly attributed to its founding father José Henrique Borghi, who is no stranger to the world of advertising. Combining passion with academic qualification Jose has been able to lead and take the agency to greater levels nobody would ever imagine.

Jose is an Advertising and Propaganda graduate from the PUC. Some of the common advertisement campaigns Jose has been involved in include the Sazón with the hit of Zezé di Camargo and Mammals of Parmalat.

One characteristic feature of these strategies is to create lasting impressions in the minds of clients right from the start. José Henrique Borghi has been able to correctly achieve this by paying keen attention to the needs of his target market and clients.

The Srufy of Kabbalah Dates Back to B.C. While Kabbalah Centres are 20th Century

Kabbalah is ancient wisdom that has been passed down from Adam to Abraham. It became part of Judaism with Moses and his great journey to the Promised Land, which is now called Israel. Kabbalah is not a religion but evolved as a spiritual wisdom from God.

This ancient wisdom has been veiled throughout civilization as the study of Kabbalah was believed to be only available for a young married Jewish man between the ages of 30 and 40. This eligibility has been the pattern for centuries as it was passed down from generation to generation.

It wasn’t until 1922 that Kabbalah took a modern turn as Rav Ashlag was inspired to start the first Kabbalah Centre in the homeland of Israel in 1922. Translating ancient documents and providing instruction for students was his primary work. When he died, leadership was passed to his student who in turn instructedRav and Karen Berg. For over a decade, the Bergs studied in Israel at the only Kabbalah Centre. Then, they brought the Kabbalah teachings back to the U.S. and in 2008 opened the first Kabbalah Centre in NYC. Within eight years, five Centers had opened in America and 40 cities worldwide have a Centre today.

So, Kabbalah Centres have only been in existence for less than a century, and until this modernization of Rav Ashlag, Kabbalah was an ancient wisdom that was only passed down to a very elite people.

Kabbalah was practiced much the same way the Jews practiced their worshiping, feasts, Torah study and other Jewish traditions. Reaching a consciousness that connected the student to God was the only goal. Many documents have been written on this consciousness about wisdom attainment of it, and Kabbalah Centres now hold the translations of these documents in many languages.

The largest Kabbalah Centre today is Kabbalah University, which streams daily on the Internet from the Centre in Los Angeles. Overseen by Karen Berg and her son Michael, they hold classes, extended courses, meditations, and news for all the Kabbalah Centre globally. Kabbalah Centres and the Kabbalah University are now excellent ways for the public attain this wisdom.

Safe Drilling Practices Involving Talos Energy

There is a new oil well off the coast of Mexico. It’s the first in 80 years, a sign that perhaps the country is back on track financially. Talos Energy partnered with Premier Oil to establish the oil well as drilling started on May 21. This is the first oil project to be completed by a company other than Petroleos Mexicanos. Once the well is built and is up and running, it can hold anywhere between 100 and 500 million barrels of oil, a significant amount that will benefit the people who live in Mexico.

It will take about 90 days to finish drilling in the ocean and to complete the rig before it’s fully operational. Premier is investing about $16 million in the project. The company, along with Talos Energy and another drilling business, secured the rights to build the rig after Mexico opened voting to outside sources in 2015. This is going to be a project that is monitored by the Mexican government and by the people who live in Mexico as it could lay the groundwork for future oil projects.

Talos Energy is an independent company that focuses on sustainability and modern approaches when drilling. The company is passionate about finding the ideal location to build oil rigs and securing the assets that are needed to complete projects. Talos Energy works closely with areas along the Gulf Coast and in the Gulf of Mexico as it wants to expand oil production in this area of the world.

There is a detailed strategy in place that Talos Energy uses when finding and securing locations for drilling. The latest seismic technology is used to find the best location that will see the least disruption from activity in the ocean. Specialized drilling and recovery methods are used to bring out the most oil possible from each location and in the healthiest and safest manner for the people who live in the area.
Read more about Talos Energy in this article.

How Lori Senecal Is A Successful Executive In The Advertising World

Lori Senecal is a business leader in the advertising industry. After getting a degree in Marketing and Finance at McGill University she entered this exciting industry. Eventually, she co-founded an advertising agency in New York City called McCann Erickson in February 2003. She eventually became this company’s Global Chief Innovation Officer in 2006 and in 2007 she was named President of McCann NY.

In 2009 Lori Senecal joined the New York City advertising agency Kirshenbaum Bond Senecal + Partners. Lori served as the President and Chief Executive Officer for almost three years and the next two and half years at this company as the Chairman and CEO. Eventually, she left in order to join MDC Partners as their President and CEO.

It was in March 2015 that Lori Senecal was appointed as the Global CEO of Crispin Porter + Bogusky (CP+B), an advertising firm headquartered in Boulder, Colorado with an office in New York City. Lori oversees this company’s global operations which include nine international offices. Her contribution to this organization has led to it being more innovative, collaborative, and able to negotiate the advertising industry nimbly. One of her biggest successes was earning the advertising business of American Airlines. This company had been with another advertising agency, TM Advertising, for 25 years before she convinced them that CP+B could create more effective advertising campaigns.

In September 2016, Lori Senecal was central to establishing a new office in Beijing, China. This office will be instrumental in developing ad campaigns for American Airlines, Infiniti, and Tencent in addition to many other companies that are China based or do business in that country. When announcing the opening of this office, Senecal released a statement saying that this was another move by the company to establish a global presence and develop creative talent in countries around the world. This new office has been staffed with 18 employees and is expected to add more as they develop new clients in the region.

Lori Senecal has developed a number of interests in her life such as discovering new technology and photography. She is also very interested in politics and follows it closely on the local, national, and international levels. She continues to enjoy her career in the world of advertising and expects to stay in the industry in the years to come.

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Omar Yunes Puts Mexico On The Map

Omar Yunes is a prominent businessman and entrepreneur living in Mexico. He is recognized more recently for the work he has done with the company Sushi Itto. In 2015, Omar Yunes took home the first place award for Best Franchisee of The World. The work and success he has made with the network created between himself and the Sushi Itto brand was finally noted.

BFW, or Best Franchise of The World competition, is a worldwide competition that takes place every year. People from all over the world come together to recognize and commemorate the best Franchisee’s. The most recent competition was held in Florence, Italy and representatives from 34 different countries attended the event. The main goal of the competition is to motivate Franchisee’s to encourage employees to work toward a greater goal, create new and innovative techniques to transform the companies and for the companies to display overall success.

Omar Yunes was recognized for the role he played in changing the relationship he had as a Franchisee with the Sushi Itto network, not just the brand. He also implemented programs that saved the franchise tons of money and helped the company achieve better customer service. In addition to Omar Yunes winning first pace, another representative from Mexico was awarded second place. Iván Tamer of Prendamex was recognized for creating the tools necessary to manage a new marketing system. The marketing system is now used throughtout the entire network of Pawnshops he works with and many others want to use this system as well. Together, both of these very successful franchisee’s have help put Mexico on the map.

Although a total of eight different people won awards, Omar Yunes really stood out. He knew that he wanted to be a successful businessman in Mexico at a very young age. When he was only 21 years old, he made that dream come true by becoming Franchisee of Sushi Itto. Omar Yunes now own 13 different units acros Mexico and hopes to continue his expansion in the years to come.

Yanni Hufnagel Develops Reputation as Recruiter and Coach

One of the hardest careers to break into is coaching, particularly when it comes to coaching a popular sport at the college level. It is even harder when you have a limited amount of playing experience. While it can be hard to break into the field, one individual has continued to find impressive jobs despite never having played the sport after junior high school.


Yanni Hufnagel is one of the most popular college basketball coaches in the NCAA today. Yanni Hufnagel is currently an assistant coach at the University of Nevada, but now has over 10 years of continued experience and growth in the field. Yanni Hufnagel started his career by interning with the New Jersey Nets while he was finishing his degree at Cornell University. While doing the internship, he quickly realized that he wanted to pursue a career in basketball.


After finishing his degree, Yanni Hufnagel moved on to the University of Oklahoma where he was a graduate assistant. After spending a few years in Oklahoma, Yanni Hufnagel received a job at Harvard University where he was an assistant on the basketball team. While at Harvard, Hufnagel developed the reputation as being one of the top recruiters in the country. Even though the school is not a powerful basketball program, Hufnagel was able to recruit a number of top recruits in his time there. These players helped the school win a few conference basketball tournaments and advance into the NCAA Tournament.


After spending a few years at Harvard, Hufnagel was able to move on to Vanderbilt University and then University of Nevada. In this time, he has continued to build on his reputation as being a top recruiter of young talent. Due to this skill set, he has helped to make Nevada one of the top mid-major programs in the country.

An Energy Efficient Summer Is Possible Says Goettl

The Goettl brand of HVAC maintenance companies believes it is possible for every home to be more energy efficient when the stifling heat of the Summer comes around once more, no matter where you live in the world. Although based in the4 southwest of the U.S., Goettl believes it is possible for each and every property owner to limit their utility bills with a number of easy tips revealed in the article “Goettl’s Tell All Secrets to Staying Energy Efficient This Summer”; Goettl reveal the first step is to make sure an HVAC system is running properly by staying on top of HVAC maintenance in its many forms with a regular tuneup for every system.


Older technologies can make a major difference to the comfort levels in any home, including the use of a ceiling fan that can keep cool air circulating at all times. The Internet of things has been a dream of many technology experts in the 21st century and now seems to be becoming a reality with the latest thermostats allowing the temperature in any home to be raised and lowered from anywhere with Internet access to allow a property owner to control the temperature of their home from anywhere in the world.


Goettl may now be a specialist in the maintenance and repair of HVAC systems from all brands, but the company began life as one of the most innovative HVAC companies ever to operate; the brand changed life forever in the southwest U.S. with a move towards providing affordable HVAC systems for all.


In recent years, Goettl has become a major part of the communities the company has operated in for a number of years, which has seen the company develop close links to many charities including those supplying water for homeless people in Phoenix, Arizona each Summer.


Life Line Screening is Committed to Sweeping All the Preventable Diseases Out of America

Healthcare procedures are known to be expensive, something that has for a long time barred many patients from accessing quality health services. Some asymptomatic and preventable diseases often go untreated and in most cases metamorphose into a life-threatening illness. Life Line Screening is an organization that aims at putting an end to this by providing its clients with quality yet affordable screening services. The organization has helped patients know their health condition early enough, and this has helped many to lead a healthy life.


Life Line Screening is headquartered at Independence in Ohio State. Its primary areas of specialty include abdominal aortic aneurysm screening, peripheral arterial disease screening, and atrial fibrillation screening among others. Through more than to 5000 employees, LLS reaches out to patients from the deepest of society. LLS sends its staff to places of worship, corporations, and other social places to sensitize people on the importance of screening. Most importantly, specialists visit those social places and screens people from right at their doorsteps.

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The Role of Technology

Life Line Screening employs modern technologies in its operations. Using Doppler Ultrasound, the firm can conduct screening procedures, such as abdominal aortic aneurysm, Ankle-brachial index, and Carotid artery screening. LLS also uses limited electrocardiograph to screen some of the heart-related diseases. When screening for diabetes, heart diseases, and other blood screenings, LLS use not only modern but also FDA-approved equipment. In all these procedures, LLS put an emphasis to efficiency and convenience, with some of them taking a matter minutes to complete and Lifeline’s Website.

The Corporate Wellness Programs

The Corporate Wellness Programs are part of LLS’ initiative of helping the corporate world to improve on its employees’ lives. The programs are tailored perfectly to suit employees’ healthcare needs through engaging, empowering, and educating them and more information click here.

When contracted by an organization, LLS brings its expertise to the table and trains employees in that organization on issues to do with chronic diseases mitigation. What follows is the engagement process where the employees are subjected to a series of screening to assess their health conditions. Those at risk of contracting chronic diseases in future are advised on the precautionary measures to undertake. This empowers the employees in the long run and learn more about Life Line Screening.

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How To Achieve High Rankings With SEO


Building a new website requires some serious work on your part. You need to work hard on crafting an effectively unique website with an SEO focused campaign. You’ll achieve so much growth if you decide to work towards building your site as effectively as possible. Most people believe that all they have to do is setup the site with tons of keywords and that’s all they need. There is more work than expected. You really need to work hard towards crafting a site that utilizes and focuses on all the aspects of SEO.


Keywords play a huge role with your site. You cannot just build a site and throw a ton of keywords throughout the articles. You must always take the content you write and make sure that you provide quality conte that aren’t full of just keywords. If that is all you do, you’ll be missing out on earning some serious money. To achieve better rankings, the best thing to do is to make sure that you choose good keywords that are realistically easier to rank for and focus on them, but don’t just put them all over the site.


Anybody will tell you that keyword density is important, but most people forget that incorporating a wide range of key phrases is just as vital for Google to see your site as valuable. In fact, quality content is the only way to go in terms of getting Google to rank your site.


White Shark Media is the company who has been known for providing top of the line help at the best prices. As one of the top and leading industry SEO providers on the web, they continue to surpass all expectations with their unique approach to doing SEO. They constantly look for the latest tips and tricks, and they continue to turn things around with their most unique techniques.


White Shark Media is the best company to work with if you want quality help with your website. Their SEO techniques are above the rest in the industry, and they continue to look for new and unique ways to grow their clients’ sites online.


SEO is constantly changing, and so working with an experienced company does pay off. An SEO staff who knows how to change their approach every few months is what you need considering Google is always changing. This company can surely help you succeed and rank high on Google.